Buyers are time poor. They exclude properties whenever possible and do this based on price, features, and location.
Buyers respond emotionally. When they find the right home and justify with logic, buyers begin searching with a logical list of criteria. Our job is to help them get emotionally connected.
The critical ‘first 30 days’. Buyers will generally pay the highest price in the first 30 days. The longer the property is on the market, the less the buyer expects to pay.
Buyers buy a lifestyle. They may start with a focus on a particular area but then expand their search to get the best value lifestyle they can buy.